In early October 2014 a family emergency required my presence in Israel, so I dropped everything and flew there for a week. It turned out to be an important visit. In addition to spending precious time with my dear family and friends, two other events took place that had changed the course of the last… Read more »
My Alexander Technique teacher is awesome, so I was happy for the opportunity to help her create a new website, which we have since launched. This project is rather a good example of how I prefer to approach web design and web strategy for small businesses, in this case a micro-business. Into this small project… Read more »
Mind mapping has changed my life – here’s a list of tools and what you can do with them. Be more efficient at work and in your personal life using an intuitive mind mapping tool.
I’m writing a guide which will list the things people should be aware of when planning a new website for their business. It will help them to understand the processes, the types of work and outputs they should expect from their chosen suppliers, and the things they are responsible for as leaders and drivers of their businesses and therefore should not leave to chance.
Everyone needs a Gandalf to help with strategy! muzings about small business strategy and the importance of sharing the load with other people.
Why customer research is important when building or improving products and campaigns. What happens when you do it right and three things to start with. What happens if you don’t do it.
CRM stands for Contact Relationship Management. These days a CRM is likely to be a web application, or software you can install on your computer or server.
Do you need one? if you manage a small business or charity that wishes to build an ongoing relationship with your contacts (most businesses do because it take less effort to get repeat business than to get new business), then the answer is a resounding YES.
How I used WIX to build the Digital Heart website with no web development or design skills. And why I chose it over WordPress.
A marketing plan is a necessary basic element for any business, big or small. How come I’ve left it so long? well, here it is for all to see, perhaps some new businesses might find it useful… Certainly some might find holes in it!. Happy holidays!
Results of research of currently available CRM systems and the impressive use of social media integration achieved by Nimble CRM.